Buy a photo booth in Cologne: our own system line and full software
Cologne is Germany's media and gaming metropolis, home to RTL, WDR, Deutsche Telekom and REWE. Koelnmesse runs gamescom (300,000 visitors, the world's largest gaming fair), DMEXCO (45,000, the leading digital-marketing conference), Anuga (170,000, the world's largest food fair) and imm cologne. For Cologne media and digital companies with regular event activations, buying an UpReach terminal is especially attractive: Koelnmesse has 11 halls and a busy annual calendar, so exhibiting at 4+ fairs a year recoups the Pro V1 in 18 to 24 months. For gamescom specialists with gaming face-swap scenarios, the terminal is a permanent lead generator across several fair cycles.

GDPR-compliant · CE and ISO 9001 certified · Ready to operate out of the case · EU AI Act-ready




Why buying from UpReach pays off
Software and AI, made clear
Hardware and the UpReach software ecosystem (12 months, then an annual contract) are included in the purchase price; AI modules are credit-based and modular. After purchase the hardware is yours; software updates run through the cloud CMS.
CAPEX instead of recurring OPEX
With 4+ events a year, a terminal you own typically pays for itself against single rentals within 18 to 24 months. After that, the system delivers lead data with no further outlay. Hardware and software belong to your company, not to a service provider.
Our own system line, to our own specification
UpReach hardware is manufactured to our own technical specification: cold-rolled steel housings (CE, ISO 9001), industrial touch displays with high brightness, professional ring flashes. No consumer hardware, designed for 10-hour continuous operation.
Why renting long term gets too expensive
- Repeated rental costs for every event quickly add up beyond the purchase equivalent.
- Someone else's hardware, someone else's branding. The terminal is never fully yours.
- No control over software features and update cycles.
- No independent access to your CRM without coordinating through a service provider.
- With your own system: no capacity bottleneck during peak times such as trade-fair season.
- Unlimited events with no extra rental costs. A fixed CAPEX, no surprises.
- 100% white-label and owned: your brand, permanently, with no dependence on a service provider.
- Software updates through the cloud CMS. The system grows with your requirements.
- Direct CRM API integration (Salesforce, HubSpot, Marketo) under your control.
- Full availability: no "fully booked" across parallel locations or last-minute events.
When buying pays off fastest in Cologne
Gaming and media firms: gamescom exhibitors
Regular gamescom exhibitors (publishers, developers, hardware makers) run their own gaming events, influencer days and publisher showcases alongside the annual fair appearance. The UpReach terminal with game-character face swap is a natural tool for this audience, and cheaper to own than annual single rentals. With gamescom plus 3 of their own events a year, the Pro V1 is recouped in under 2 years.
DMEXCO exhibitors: digital marketing and agencies
DMEXCO (45,000 trade visitors) is the most important platform for digital-marketing firms, agencies and technology providers in Germany. Cologne agencies and digital-marketing firms that exhibit at DMEXCO and use the terminal all year for client events recoup the purchase within a year. For agencies that offer the terminal as a white-label service in particular, buying is the more economical choice from the third client deployment.
RTL, WDR, REWE: Cologne corporate and media events
RTL Deutschland, WDR and REWE run annual conferences, staff events and sponsor activations. The Mirror Pro, with its representative look, fits media-company environments where visually high-quality activations are expected. For companies with 4+ internal events a year, buying a Mirror Pro (€9,990 net) is recouped against single rentals in 2 years.
Cologne's event frequency as a payback argument
Regular Cologne Koelnmesse exhibitors typically have: gamescom (annual), DMEXCO (annual), imm cologne (January, every 2 years), Anuga (every 2 years), photokina (every 2 years), Art Cologne. On top come their own corporate events and client activations in Cologne studios and Mediapark locations. With 4 to 6 deployments a year, the Pro V1 is recouped in 18 to 24 months.
The right system for every application
From compact selfie stations for pop-up events to walk-in studio cabins for impressive trade fair appearances. All compliant with CE and ISO-9001 standards.
Which system suits your purchase in Cologne?
In Cologne, gamescom and DMEXCO exhibitors and media corporations such as RTL, WDR and REWE mainly buy the AI photo booth as an owned fleet and the GIF booth as a reusable asset for gaming and marketing activations.
- AI photo booth for gaming and media firms as gamescom exhibitors
- GlamBot as a reusable activation asset for media events
- Video booth as a multi-use asset for RTL, WDR and REWE corporate events
- Selfie Station as an owned fleet for DMEXCO exhibitors and agencies
- GIF booth as an owned fleet for gaming and entertainment communities
- 360-degree photo booth as a reusable trade-fair eye-catcher
- Photo mirror as a representative system for your own premium formats
- Outdoor system as a weatherproof owned fleet for roadshows
- Photo booth with instant print for tactile give-aways you own
- See all systems at a glance
Projects with measurable results
Get your own photo booth in 3 easy steps
Needs assessment
In the first call we analyse your event calendar and the AI features you want. The result: a specific hardware recommendation.
Configuration in the cloud CMS
Before delivery we configure your system in full: corporate branding, GDPR forms, AI scenarios and CRM webhooks.
Delivery and onboarding
Delivery in a flight case. Onboarding by video call or on site. Software updates through the cloud CMS for the duration.
Adapts to your budget plan
Every system in our product range can be acquired exactly as dictated by your controlling department and project scope.
Buy
The perfect sweet spot for frequent activators and agencies. No ongoing cloud or license costs.
Lease
Looking to conserve your capital? Leasing keeps your fixed costs manageable, and payments are fully tax-deductible on your balance sheet.
Rent
Perfect for a special annual event or for thorough testing. Available for booking from a single day.
Inquire Without Obligation
Our team will get back to you with a recommendation within 24 hours.
When does buying a photo booth in Cologne pay off?
Buying pays off for Cologne companies with 4+ events a year. Regular gamescom exhibitors with an annual appearance plus their own gaming events recoup the Pro V1 (€6,990 net) in under 2 years. Cologne agencies that use the terminal for DMEXCO clients and throughout the year reach payback sooner. Media companies (RTL, WDR) with regular corporate events benefit from permanent white-label ownership.
Common questions about buying in Cologne
With 4+ events a year, buying is more economical. Regular gamescom exhibitors with an annual appearance plus 3 of their own events recoup the Pro V1 (€6,990 net) in under 2 years. Cologne agencies with fleet deployment across several clients recoup far sooner.
Delivery by freight forwarder in a flight case to your Cologne location. For Koelnmesse (Deutz) we arrange storage access in advance. Delivery time: 2 to 4 weeks after order confirmation.
Software updates, AI feature releases and security patches are included for 12 months in the purchase price; after that, by annual contract. AI modules are credit-based.
Available: Face Swap, AI background removal, 2D-to-3D depth effects, GlamBot slow-motion and AI Enhancement. The AI modules are credit-based and added on modularly.
Gaming publishers and developers for annual gamescom appearances. Digital-marketing agencies for DMEXCO and client fleets. Media companies (RTL, WDR) for corporate events. REWE and food corporations for Anuga appearances and dealer events. Cologne event agencies for multiple client deployments.
How does onboarding work for our Cologne team?
24-month manufacturer warranty (CE, ISO 9001). Fast device replacement or remote diagnosis for faults. Software maintenance entirely over the air. Extended SLAs on request.
Need more help?
Our team will respond within 24 hours.







